Increases in ISP prices during the summer are enough to cringe, and even more so when calculating what this can bring, especially on the side of SFR.
According to Satellifax, adding the privilege option to SFR subscribers that incorporates Altice Studio would be a big return to the operator. The agency, which took care of the calculations comes to the balance sheet of 627 million euros of turnover without taxes if no subscriber denounces the option.
Related: Altice holds 95% of SFR and will withdraw the trader
As a reminder, the option has been added by default to subscribers and is charged between 2 and 3 € on mobile and 5 € from subscribers to the fixed Internet. It is up to the subscriber himself to disable this option in his user account (opt-out principle), a situation denounced by consumer associations.
Related: SFR Studio: after the football, the operator wants to strengthen in the series and the cinema
Satellifax pursues its reasoning and revises its figures on the basis that only 20% of subscribers will become aware of the increase and will decide to terminate the option. In this configuration, SFR would earn 502 million euros of turnover each year.
Source : Satellifax
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